| Name of page | Current Students |
| Path/URL | https://live-coph-publichealth.pantheonsite.io/current-students |
| Content goals (e.g. business; user goals) |
What organizational goals will this content meet? What primary tasks does it help users complete? |
| Message focus | What message should users walk away with? How do you want them to feel? |
| Calls to action | What task will a user complete? What is their next step? |
| Primary audience | Who is the main audience this content serves? |
| Secondary audience | Is there a secondary audience? |
| Content elements | How will you divide the content into sections? What key elements need to be included? |
| Needed resources | What resources does this content need? (Video? Photographs? An interactive form?) |
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User research (either before/after) |
Has there already been user research related to this topic? What research or usability testing should we plan? |
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Success metrics
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How will we know we have met our goals? What specific things will we measure? Who will be responsible? What time frame |
| Relevant stakeholders | Who else should we consult for planning or reviewing this content? |
| Content manager | Who will maintain the content over time? How often will it need to be reviewed and updated? |